Smart Bidding Strategy
Target-cost bidding strategies keep every campaign on track.Target CPA / tCPM / tROAS bidding
Bid shading prevents over-bidding
Dynamic floor price optimizes fill rate
Pacing controls even budget consumption
An AI-powered demand-side platform for precise user acquisition and efficient programmatic ad delivery across the globe.
A full-channel demand-side platform that turns every impression into measurable business growth.
We help you accurately target ideal audiences at optimal timing with refined multi-dimensional targeting across regions, carriers, operating systems and device types to greatly improve campaign targeting accuracy.
Run unified ad campaigns for mobile apps, mobile web and connected TV on one integrated platform. All channel data converges to deliver consistent, standardized data reports.
Our real-time bidding system leverages mature AI frameworks. Intelligent bidding models dynamically adjust bid parameters, aligning bidding logic with your core business objectives.
Powered by advanced AI algorithms, our pCTR and pCVR system pre-evaluates user conversion probability. It helps you judge campaign value in advance and cut unnecessary ad budget waste.
We offer end-to-end ad performance monitoring and detailed data reports. Supported by full-channel MMP callbacks, all delivery data is fully traceable for effect attribution.
We apply real-time anti-fraud rules and strict traffic quality evaluation. Continuous inspection filters invalid and risky traffic, ensuring ad impressions are genuine, secure and brand compliant.
Infrastructure metrics behind every winning bid.
Daily bid requests
Feature calculation
Auction completion
Countries covered
A millisecond-level smart bidding engine built on the OpenRTB 2.5 protocol, fully AI-driven end to end.
DNN models forecast pCTR and pCVR for every impression in real time.
Wide & Deep models capture feature crosses to balance memorization and generalization.
Transformer-based user behavior sequence modeling understands intent over time.
ROAS, LTV and retention optimized together through online learning at the minute level.
Full-chain programmatic ad trading based on the OpenRTB 2.5 protocol, completed in under 100 milliseconds.
Target CPA / tCPM / tROAS bidding
Bid shading prevents over-bidding
Dynamic floor price optimizes fill rate
Pacing controls even budget consumption
Daily processing 1.4 billion+ bid requests
Millisecond-level feature calculation (< 50ms)
Real-time user profile update
Personalized bidding for each user